Soft Loom IT Solutions

Introduction The term domain can refer to internet and how they are structured and organised for delivering and accessing services on the internet. The term "Domain" and "Domain name" are used interchangeably in context of internet. They are identified by unique IP addresses, which makes it possible for a device to connect to internet and communicate directly with the specified domain.  When it comes to hierarchy, Root domain servers as the parent node of internet domains. It contains multiple Top Level Domains (TLD). TLDs include .com, .org, .gov and several other domains, depending on the country and their country codes. Eligibility to Register Domains in India In order to be eligible to register domains, such as .ac.in, .edu.in and .gov.in, following organisations are to be made eligible: Centrally recognised or affiliated schools. Centrally recognised or affiliated colleges. UGC or Central or State Government approved universities. Websites related to government...

PPC Advertising PPC or Pay-Per-Click is a online advertising which pay each time a fee when user clicks on their ads.   The SERP ( search engine results pages)   will display the ads you create to your site based on search queries, and the fee you pay is based on whether people click your ad.  I t is easier to make sure that the targeted people are seeing the ads There are some tools for PPC advertising. Google ads, Google analytics, word stream etc. are PPC tools for business. These tools are actually a solution for marketing technology.  Platforms like Google Ads, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and others can be used to handle PPC advertisements. These platforms offer organizations what they need to monitor the success of them and improve their advertising. Types of PPC Advertising Social Media Ads :-  These ads appear in social media. It’s a way to connect with social media users. Paid Ads :- type where advertisers pay a fee when their a...

Internal marketing & External marketing - SoftLoom IT Solutions Internal  marketing  Internal marketing occurs when target market is internal to your company .The audience of the market is the people with whom you are already have ties with.  Instead of  casting a broad net  to find new relationship , internal marketing works in the position of strength and strives to strengthen those who already exist . Internal marketing focuses on employees to flourish them both personally and professionally and help them fulfil their career with you. External marketing External marketing involves interacting with potential clients who are now not the customers your business. External marketing enhances your brand's value from outside by assisting potential buyers to trust the services that you provide. Creating and distributing content , messages or  branding  to directly impact customer interactions is the main goal of external marketing. Internal marketing an...

Importance of Engineering College Management System An  Engineering College Management System  (ECMS) is an essential tool for managing an engineering college's administrative and academic activities. It can help streamline processes such as student enrollment, class schedules, grade tracking, and financial management, making it easier for college administrators to manage the college's daily operations. It can also give students and faculty easy access to critical information, such as class schedules and grades, improving communication and collaboration between students and faculty. Overall, an ECMS can significantly enhance the efficiency and organization of an engineering college, making it easier for administrators, faculty, and students to achieve their goals. Modules in Engineering College Management Systems An Engineering College Management System (ECMS) typically includes a variety of modules that support different aspects of college management. Some of the standard mod...

Effective 10x Content Creation Tips for Freshers - SoftLoom How can create  better content  or the methods for using creating better content. Creating better content can be approached from several angles. Here are a few general tips: Understand your audience: Identify who you are creating the content for and tailor your message to their interests and needs. Conduct research: Gather information on the topic you are writing about and use reputable sources to support your ideas. Use storytelling: People are more likely to engage with and remember content that is presented in the form of a story. Keep it simple: Use clear and easy-to-understand language, and avoid jargon or overly technical terms. Use visuals: You can use images, videos to make yourself better content. It will help the readability of content. Optimize for the format: Tailor your content to the specific format it will be presented in (e.g. blog post, video, infographic) and make sure it is easy to read and navigate...

Digital Marketing Assessment Can Help You Improve Your Business A digital marketing assessment will help businesses, improve their online presence and reach by identifying areas for  improvement in their digital marketing strategy. Some key areas that a digital marketing assessment might cover include website design and functionality, social media presence, email marketing, content marketing, search engine optimization  (SEO), and online advertising. By analyzing these areas, businesses can get a better understanding of what is and isn't working in their current digital marketing efforts, and make changes to better reach and engage their target audience. A digital marketing assessment can also help businesses identify new opportunities to reach potential customers, and can provide guidance on how to effectively allocate their marketing budget to achieve the best results. What is the importance of a Digital Marketing . A digital marketing assessment is a process of evaluating a...

Voice Search Optimization: A complete guide | Softloom it Solutions : Are you curious about how Voice Search Optimization work? We provide a detailed guide to optimizing your site for voice search. Voice search optimization can have several advantages for businesses, including: Improved customer experience: Voice search allows customers to quickly and easily find the information they are looking for, which can improve their overall experience with your business. Increased convenience: With voice search, users can find information hands-free, which can be especially convenient when they are on the go or multi-tasking. Increased accessibility: Voice search can make it easier for people with disabilities or those who have difficulty typing to find information online. Better targeting: By optimizing for voice search, businesses can reach users who are specifically searching for their products or services using voice commands. Higher search rankings: By optimizing for voice search, business...

Institute management system software is a tool used to manage and organize the administrative and academic functions of educational institutions. It may include a range of features and modules to support different aspects of institute management, such as: Student information management: Allows institutions to track and manage student data, including enrollment, grades, transcripts, and other academic records. Course and program management: Helps institutions manage course offerings, schedules, and curricula, and track student progress towards degree completion. Financial management: Provides tools for managing student billing, payments, financial aid, and other financial processes. Faculty and staff management: Allows institutions to track and manage faculty and staff data, including personnel records, schedules, and payroll. Communication and collaboration: Provides tools for communication and collaboration among faculty, staff, and students, including email, messaging, and document s...