Social Media Metrics and Important KPI's I Softloom -IT Solution
Social media is a priceless tool for building personal relationships with your audience, but it can also be a very helpful factor in increasing your revenue, reach. The best way to increase the reach by tracking right social media KPI's.
Best way to increase your reach by answer the following questions:
- Are you reaching qualified people?
- How many of them actually become customers?
- Are you engaging with qualified people?
- How many of your social media friends are inquiring about your product or service?
Social media KPIs are values that calculate the performance of social media marketing (SMM) campaigns.
KPIs for social media are generally focused on following areas of marketing:
- Leads: How many leads are your efforts generating?
- Reach: How distance are your posts traveling?
- Engagement: How many people are influenced with your content?
- Conversions: How many people are converting your content as a result of your communication?
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